6 Tools for Webmasters to Improve Website Performance - IQVIS Inc.

6 Tools for Webmasters to Improve Website Performance

Every webmaster starts with a dream of ranking their website on top of search engines, especially Google. However, due to lack of knowledge and underutilization of online resources available, they are not able to achieve their goals.

With the availability of online tools, some of them will help you drive traffic to your website while others will help you automate marketing, handle social media and make catchy visual images.

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In the following, we have compiled a list of tools that every webmaster should use to help them grow. Let’s have a look.

1. Piktochart

Everyone is aware of the importance of Infographics in today’s digital world. If you can’t afford to hire a designer, Piktochart is the number one tool to create basic designs. Take your visual communication to the next level and have access to a weekly library of over 600 professionally designed templates. Show stats through visually appealing with pie charts, bar charts and much more. Moreover, you will get access to icons to fit any purpose and readymade text frames to help you save your precious time.

2. Google Analytics

Webmasters can ignore the data and statistics revealing traffic, sources, and demographics. Google Analytics can’t be ignored as it allows you to analyze major traffic sources, new visitors, returning visitors, user behavior, time spent, pages viewed by visitors and traffic flow pattern on your website. It’s a goldmine for webmasters to analyze, learn and implement strategies for better results.

3. Mention

Track everything from campaigns to competition and products to customers anywhere online. If you are looking for real-time media monitoring from billions of sources including social media, blogs, forums and rest of the web, Mention is the most recommended tool for webmasters. It helps you engage your audience by connecting your social media accounts it directly or add Buffer account to schedule social media posts for later.

4. Ahrefs

If you want to peep into what competitors are doing and having much better results than yours, Ahrefs is just for you. It allows you to increase your search traffic, monitor your niche and research your competitors. Use reverse engineering technique for backlinks by finding out where your competitors are getting their backlinks. Moreover, Ahrefs will also help you find content that trends the most in order to attract backlinks and social shares.

5. SEMrush

SEMrush is a packaged all in one marketing toolkit for digital marketers, especially webmasters. It allows webmasters to think out of the conventional marketing and access analytics data, team-based projects and custom reports.

The tools help you find the best keywords used by the competitors analyze their website traffic, outrank competitions and related site issues. In order to get better results, you need to opt for pro version while it can work fine on trial version if you are a new webmaster.

6. Evernote

Not directly related to the analysis of website or social media campaigns, but a useful tool for enhancing your productivity as a webmaster. You can create audio and video notes, save images, clip websites and articles, and all that you need to boost your productivity. It is an awesome tool, which can be utilized by webmasters to create a notebook for reference material and resources, you can access without roaming aimlessly.

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